He’s kicking ass and taking names. For Jacob, at the epicenter of managing is understanding the artist and their needs inside and out. He is tuned into their schedule, mentality, strengths, weaknesses, and goals, creating a roadmap and action plan to bring art to the biggest audience. As a manager, he is the ultimate liaison expediter between the artist and all their partners involved in their production and performance.

Jacob has managed several artist, most notably, Matthew McAvene, whom he worked with to form a record label, Oniric Records.  Jacob worked to produce several releases including Solutions for Dreamers compilation albums, ad LPs & EPs for Matthew, Danny Riley and Marc B. For McAvene, Jacob booked hundreds of shows including the biggest stages in Santa Barbara, and together they acheived a victory in winning Santa Barbara's Battle of the Bands in 2006.